According to reports, more than 90 percent of people use a search engine to find information online. But what if your brand’s Google results aren’t what you’d like them to be? Here are just a few of the benefits of search engine reputation management.
If people are saying nice things about your business, reputation managers will find those comments and push them to the forefront of your search engine results pages (SERPs). This will ensure nothing but strong, positive word-of-mouth about your brand.
Instead of spending hundreds on a new advertising campaign, hire a reputation manager to re-target the ads that you already have. Not only will you save money, but you’ll also send a consistent message to your target audience.
Customers won’t take you seriously if your business only has two hits on Google. In addition to emphasizing the positive aspects of your company, reputation managers will also generate more buzz for the brand as a whole.
While it’s almost impossible to erase something from the Internet entirely, you can bury the bad press under the good, and that’s exactly what reputation managers do. With dozens of exemplary reviews, no one will even care about the lone dissent on page three of your SERPs.
These are just a few ways that search engine specialists from Your Brand Guard can help boost your brand in the digital world. Whether you’re a small start-up or an international company, everyone could use a better reputation.